LinkedIntelligence Part I: 4 Reasons You Should Be Using LinkedIn

Even if you are not looking for a job or internship, that doesn’t mean you can afford staying off LinkedIn.

These are just a few reasons you should consider creating a LinkedIn profile… now.

1. It’s an Easy Networking Tool

That’s right, I said easy! Where else can you connect with professionals, alumni, and friends who can help you professionally all without leaving the comfort of your own room? I’m not saying this is a replacement for real interactions, but it is a stepping stone to start building connections between you and people who may help you find a job now or in the future.

2. Employers Can Seek You Out

We’re all on social media and at some point we all need jobs. Employers know this and are using social media to look for qualified applicants now more than ever. If you don’t believe me, consider this: a survey from last year showed that 93% of job recruiters used LinkedIn as their primary social media site to look for qualified applicants.

Now, I can’t promise that a LinkedIn profile will get you job offers left and right, but if you make a complete and detailed profile don’t be surprised if professionals in your field start asking to connect with you!

3. Look Professional to Be Professional

Having a LinkedIn profile isn’t just for people who already have years of professional experience. A LinkedIn profile is a way to organize your skills and experience in a way that makes you look like you are ready to be a professional.

Even if you’re not ready to start your job or internship search just yet, having a LinkedIn profile shows you are invested in setting yourself up for future success. Plus, you’ll work on your resume at some point during college anyway, so why not put it online for employers to find?

 4. It’s FREE

I’m all about finding free resources that can make my job/internship search easier, and I’m sure you are too. If nothing else, using LinkedIn is a great way to help you maximize your resources. Whether you are just starting to think about careers or looking to secure a job after graduation, LinkedIn will help you on your career path – for free!

Convinced? Go to LinkedIn and start setting up your profile now!

Still not convinced? Find more information about how using LinkedIn is going to help you now and in the future here and here.

— Shannon Ball, PCA

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